Black Friday Ad Leak Dates – Previous Years

Black Friday ad leaks can be sporadic, but you can get a general idea of when an ad will leak by looking at ad leaks from prior years.  The chart below includes the Black Friday ad leaks from the past 5 years and also denotes the date that Black Friday fell on.

Black Friday 2019 falls nearly a week later than in 2018, but the major stores leak earlier every year. This leads us to think that we should see a similar pattern to 2018, with a few stores leaking a day or two later.

*N/A denotes that an ad wasn’t released early or didn’t make our preferred posting list that year.